The event venues which we visited in 2017 on behalf of our client A. Lange & Söhne are definitely among the most beautiful in the world. Whether Los Angeles, Dubai, Florence, Paris, Geneva, The Hague, Stockholm, Como or Prague – in all these places our event managers have provided energetic support to the luxury watch manufactory from Glashütte in their events for their discerning clientele. At more than 20 events in the world’s largest cities, and true to this year’s motto of “Precision Beyond Accuracy”, our event managers were responsible for the event management with the focus on absolute precision. Our team ensured smooth global event logistics, including all set-up and installation work, and also planned high-quality event concepts and implemented them for this prestigious client and its special guests.
In 2017, among the more than 20 events for A. Lange & Söhne, the following highlight events were on our agenda:
Los Angeles – POS event for A. Lange & Söhne USA in October 2017
Dubai – two POS events for A Lange & Söhne Middle East in February and October 2017
Florence – Media and Influencer Event – among other things – at the famous Cantina Antinori vineyard
Paris – POS event for A. Lange & Söhne Boutique Paris
Geneva – Fair stand at the SIHH Fair (Salon International de la Haute Horlogerie Genève)
Stockholm – POS event for A. Lange & Söhne Northern Europe
Den Haag – Masterclass event in the famous Louwman Museum
Como – Premium VIP Event Concorso d’Eleganza Villa d’Este, one of the most significant classic car events in the world
Prague – Exclusive Exhibition Of Fine Watchmaking in Troja Palace
Dresden – 10 years A. Lange & Söhne Boutique Dresden, event with 150 exclusive guests
Munich – Fair stand at MunichTime, one of the most important watch fairs in the world
Glashütte – Funeral service for Walter Lange, who re-established the A. Lange & Söhne brand and died in January 2017, and was the great-grandson of the company’s original founder Ferdinand Adolph Lange
Düsseldorf – “Masterpieces and Style” and “Classic Days”, two of the most important classic car events in Europe
We are looking forward to once again being able to support Lange Uhren GmbH with their events in 2018 with all our expertise and complete commitment.
